Wednesday, December 2, 2009
Talk at Manulife
Labels:
Chibum Enriquez,
Erica Valerio,
Figlia,
Joey Enriquez,
Manulife,
Udy Enriquez
Figlia shoes for Hiyas ng Marikina
The grand coronation of the 5th Search for Hiyas ng Marikina was held on April 17 at Teatro Marikina. Spearheading the search are Zonta Club of Marikina and the Association of Barangay Captains.
Friends of Marikina Museum visits Malabon
Labels:
Friends of Marikina Museums,
Joey Enriquez
Induction of Friends of Marikina Museums
Induction of the Friends of Marikina Museums to assist in the continuance of Marikina city’s museums by way of fund raising and community projects.
1. The Shoe Museum is the first of its kind in the Philippines and one of only a handful around the world. Housed in an artistically restored former rice mill (built circa 1860), this museum traces the history of the shoe industry in Marikina, the Philippines' shoe-making capital. Among the exhibits are the famous (or infamous) collection of 1,500 pairs that once belonged to Imelda Marcos. Other displays of historical value and human interest are shoes of former Philippine presidents and their first ladies. The museum is located at J. P. Rizal StreetMarikina 1800 Philippines, Tel +632 4309735. Open Hours at 8am-5pm Mon-Fri.
2. The Doll Museum, opened in 2003 and originally housed in Kapitan Moy Building , was conceptualized by Mayor Ma. Lourdes C. Fernando to showcase the history of Marikina, its culture, beliefs and traditions. The dolls portray the evolution and progress of Marikina as it is now…. A thriving economy with hard working, tenacious, and disciplined citizens.There are more than 500 papier-mache and resin dolls encased in 47 glass dioramas, highlighting the history of Marikina and the many facets of our cultural legacy – from our fondness for kinship, tradition, and gaiety to our distinctive celebration of milestones, family occasions, and festivals. The dolls were designed and made by renowned Filipino fashion designer Patis Tesoro in partnership with Guia Gomez. The dolls heads, hands and feet are made from resin and are all hand-painted. The clothes are made from locally produced fabric.The Doll Museum depicts the most significant aspects of Marikina’s transformation reminding us of our rich cultural heritage… from an agricultural past to an urbanized, industrial present as depicted by the bamboo in the City Seal.http://city.marikina.gov.ph/PAGES/dollmuseum.htm
3. The Christmas Belen Museum. The scene of Bethlehem is a profound reminder of how Christ chose to be born in poverty and in simplicity. The message of hope which the Belen Museum brings resonates with many people around the world. The Christmas season is celebrated in different ways around the world.First Belen of Mrs. Gigi Carlos purchased during her high school days in a Catholic Store in Tayuman.http://www.marikina.gov.ph/PAGES/belen/belenmuseum.htm
“The mystery of Bethlehem reveals itself in our spirits, becoming more fascinating the more we advance on the path of life, and the more we realize the magnitude of the mission we need to accomplish in this world, be it humble or noble, arduous or thankless.” …. Ma. Lourdes C. Fernando, Mayor, City of Marikina
4. Museum of Miniature Collections. Ms. Aleli Lourdes Salinas Vengua, an interior decorator, started her miniature collection as a hobby. As a child, she preferred smaller toys to big toys and would exchange her big toys for the smaller ones. Her love for smaller things got her started making miniature items for the interior of a rich man’s mansion. When she passed away, her daughter, Lara Vengua, lent her miniature collection to the Marikina City government for public viewing. The collection was opened for viewing to a select few on December 23, 2005, then opened to the public on January 20, 2006.The museum showcases about 60,000 miniature pieces to make 24 miniature rooms in glass cases, shadow boxes of a sari-sari store, artists studio, frames of various items like animals, hats, cups, musical instruments, and model houses with miniature interiors. They are made from various materials like glass, ceramic, plastic, and wood. Mrs. Vengua carefully planned, designed and patiently handcrafted the 24 rooms of a rich man’s mansion. The rest of the exhibit where either given or done with the help of her daughter, Lara, and her staff. Mrs. Vengua was a businesswoman, Arttraction Inc., manufacturing and selling novelty items, Christmas decors, miniatures, wedding giveaways and exports some of her products to Europe.http://www.marikina.gov.ph/PAGES/miniaturemuseum.htm
6. Disaster Preparedness Museum. The city government has some unique efforts to raise public awareness and disaster management and emergency preparedness. The city has established a Disaster Preparedness Education Center that features an Audio Visual/Training Room, a small disaster management museum, and a disaster management library for children and adults.
5. Health Museum (opening soon)
1. The Shoe Museum is the first of its kind in the Philippines and one of only a handful around the world. Housed in an artistically restored former rice mill (built circa 1860), this museum traces the history of the shoe industry in Marikina, the Philippines' shoe-making capital. Among the exhibits are the famous (or infamous) collection of 1,500 pairs that once belonged to Imelda Marcos. Other displays of historical value and human interest are shoes of former Philippine presidents and their first ladies. The museum is located at J. P. Rizal StreetMarikina 1800 Philippines, Tel +632 4309735. Open Hours at 8am-5pm Mon-Fri.
2. The Doll Museum, opened in 2003 and originally housed in Kapitan Moy Building , was conceptualized by Mayor Ma. Lourdes C. Fernando to showcase the history of Marikina, its culture, beliefs and traditions. The dolls portray the evolution and progress of Marikina as it is now…. A thriving economy with hard working, tenacious, and disciplined citizens.There are more than 500 papier-mache and resin dolls encased in 47 glass dioramas, highlighting the history of Marikina and the many facets of our cultural legacy – from our fondness for kinship, tradition, and gaiety to our distinctive celebration of milestones, family occasions, and festivals. The dolls were designed and made by renowned Filipino fashion designer Patis Tesoro in partnership with Guia Gomez. The dolls heads, hands and feet are made from resin and are all hand-painted. The clothes are made from locally produced fabric.The Doll Museum depicts the most significant aspects of Marikina’s transformation reminding us of our rich cultural heritage… from an agricultural past to an urbanized, industrial present as depicted by the bamboo in the City Seal.http://city.marikina.gov.ph/PAGES/dollmuseum.htm
3. The Christmas Belen Museum. The scene of Bethlehem is a profound reminder of how Christ chose to be born in poverty and in simplicity. The message of hope which the Belen Museum brings resonates with many people around the world. The Christmas season is celebrated in different ways around the world.First Belen of Mrs. Gigi Carlos purchased during her high school days in a Catholic Store in Tayuman.http://www.marikina.gov.ph/PAGES/belen/belenmuseum.htm
“The mystery of Bethlehem reveals itself in our spirits, becoming more fascinating the more we advance on the path of life, and the more we realize the magnitude of the mission we need to accomplish in this world, be it humble or noble, arduous or thankless.” …. Ma. Lourdes C. Fernando, Mayor, City of Marikina
4. Museum of Miniature Collections. Ms. Aleli Lourdes Salinas Vengua, an interior decorator, started her miniature collection as a hobby. As a child, she preferred smaller toys to big toys and would exchange her big toys for the smaller ones. Her love for smaller things got her started making miniature items for the interior of a rich man’s mansion. When she passed away, her daughter, Lara Vengua, lent her miniature collection to the Marikina City government for public viewing. The collection was opened for viewing to a select few on December 23, 2005, then opened to the public on January 20, 2006.The museum showcases about 60,000 miniature pieces to make 24 miniature rooms in glass cases, shadow boxes of a sari-sari store, artists studio, frames of various items like animals, hats, cups, musical instruments, and model houses with miniature interiors. They are made from various materials like glass, ceramic, plastic, and wood. Mrs. Vengua carefully planned, designed and patiently handcrafted the 24 rooms of a rich man’s mansion. The rest of the exhibit where either given or done with the help of her daughter, Lara, and her staff. Mrs. Vengua was a businesswoman, Arttraction Inc., manufacturing and selling novelty items, Christmas decors, miniatures, wedding giveaways and exports some of her products to Europe.http://www.marikina.gov.ph/PAGES/miniaturemuseum.htm
6. Disaster Preparedness Museum. The city government has some unique efforts to raise public awareness and disaster management and emergency preparedness. The city has established a Disaster Preparedness Education Center that features an Audio Visual/Training Room, a small disaster management museum, and a disaster management library for children and adults.
5. Health Museum (opening soon)
Tuesday, December 1, 2009
A shoemaker steps up / BusinessWorld article Aug. 10 2009
BY HANNAH M. MURALLA, Special Features Assistant Editor
A shoemaker steps up
SINCE THE LIBERALIZATION of the shoe industry, imported and cheaper footwear have given locally-made shoes a run for their money. When the Asian financial crisis struck in 1997, times became worse for local shoemakers, driving many to stop operations. However, a resilient few have refused to bow out to foreign competition, like Figlia, a Marikina-bred shoe label, that until now remains tough as old boots.
Figlia, which means “daughter” in Latin, was built in 1986 by Joey Enriquez, who comes from a family of shoemakers. His father, Ceferino Enriquez, was the artisan behind Meg’s, a shoe brand popular in the 1950s.
Then a 26-year old idealistic shoemaker, Mr. Enriquez set-up Figlia Ladies Fashion Footwear with some basic machinery he inherited, minimal capital and his father’s existing suppliers who were willing to give him credit. “All I had was some courage to make it on my own and some innate creativity, which I think I got from my father,” he said.
Soon, Figlia found its way in the country’s leading chain of malls. Encouraged by the warm response to his shoes, Mr. Enriquez started thinking about expanding the business. But just when he was about to add more branches, the financial crisis hit the region, which not only thwarted his expansion program but forced Mr. Enriquez to lay-off employees and eventually close the shoe factory entirely. “My financial resources were limited. I was hit hard by the Asian crisis as interest rates skyrocketed and funds suddenly became difficult to come by,” he recalled.
Suddenly idle, he flew to New York and took up a course to further his shoemaking skills at the Parson’s School of Design. Returning to the Philippines in 1998, he found a partner in Chan Kok Bin, the businessman behind shoe labels like Celine and Traffic, who infused capital into the ailing shoe brand and put Mr. Enriquez back in business.
Giving up his brainchild had been difficult, but Mr. Enriquez saw the benefits of the acquisition. “[Figlia was] able to broaden its local distribution network to encompass all market segments. I was able to focus on my strength as a designer and concentrate on product development and marketing,” he said.
Joey Enriquez with business partner Chan Kok BinSince its relaunch, Figlia has positioned itself as a mid-market ladies fashion shoe label in the country. The merger has also allowed Mr. Enriquez, now vice president of Mr. Chan’s Charter International, Inc., to launch new shoe labels such as M. Nicole, Figlia Couture, Figliarina, and Shubizz.
But just over a decade since the Asian crisis, Mr. Enriquez is again faced with another slump. The current downturn has resulted in weaker demand for Philippine-made products abroad and shoe exports, in particular, have declined substanstially. However, armed with lessons from 1997, Mr. Enriquez is more optimistic about overcoming the present crisis.
“We take a long-term perspective in our expansion and we project that the economy would have recovered two to three years from now,” he said, adding, “With this financial crisis comes opportunities, too. We are looking more closely on our organization and analyzing how we can improve on operations, production and quality control. Through the years we have been prudent in our buying patterns and as a fashion company, we have invested more on product research and development.”
Despite the ongoing financial slowdown, Mr. Enriquez shared that Figlia and its sister brands have been performing better than last year. “We have experienced all changes the shoe industry tackled in the past 54 years. It is for the love of making shoes that we are still here. I am fortunate that I share this passion with my business partners.”
http://entreprenews.com.ph/main.php?id=081009.feature
A shoemaker steps up
SINCE THE LIBERALIZATION of the shoe industry, imported and cheaper footwear have given locally-made shoes a run for their money. When the Asian financial crisis struck in 1997, times became worse for local shoemakers, driving many to stop operations. However, a resilient few have refused to bow out to foreign competition, like Figlia, a Marikina-bred shoe label, that until now remains tough as old boots.
Figlia, which means “daughter” in Latin, was built in 1986 by Joey Enriquez, who comes from a family of shoemakers. His father, Ceferino Enriquez, was the artisan behind Meg’s, a shoe brand popular in the 1950s.
Then a 26-year old idealistic shoemaker, Mr. Enriquez set-up Figlia Ladies Fashion Footwear with some basic machinery he inherited, minimal capital and his father’s existing suppliers who were willing to give him credit. “All I had was some courage to make it on my own and some innate creativity, which I think I got from my father,” he said.
Soon, Figlia found its way in the country’s leading chain of malls. Encouraged by the warm response to his shoes, Mr. Enriquez started thinking about expanding the business. But just when he was about to add more branches, the financial crisis hit the region, which not only thwarted his expansion program but forced Mr. Enriquez to lay-off employees and eventually close the shoe factory entirely. “My financial resources were limited. I was hit hard by the Asian crisis as interest rates skyrocketed and funds suddenly became difficult to come by,” he recalled.
Suddenly idle, he flew to New York and took up a course to further his shoemaking skills at the Parson’s School of Design. Returning to the Philippines in 1998, he found a partner in Chan Kok Bin, the businessman behind shoe labels like Celine and Traffic, who infused capital into the ailing shoe brand and put Mr. Enriquez back in business.
Giving up his brainchild had been difficult, but Mr. Enriquez saw the benefits of the acquisition. “[Figlia was] able to broaden its local distribution network to encompass all market segments. I was able to focus on my strength as a designer and concentrate on product development and marketing,” he said.
Joey Enriquez with business partner Chan Kok BinSince its relaunch, Figlia has positioned itself as a mid-market ladies fashion shoe label in the country. The merger has also allowed Mr. Enriquez, now vice president of Mr. Chan’s Charter International, Inc., to launch new shoe labels such as M. Nicole, Figlia Couture, Figliarina, and Shubizz.
But just over a decade since the Asian crisis, Mr. Enriquez is again faced with another slump. The current downturn has resulted in weaker demand for Philippine-made products abroad and shoe exports, in particular, have declined substanstially. However, armed with lessons from 1997, Mr. Enriquez is more optimistic about overcoming the present crisis.
“We take a long-term perspective in our expansion and we project that the economy would have recovered two to three years from now,” he said, adding, “With this financial crisis comes opportunities, too. We are looking more closely on our organization and analyzing how we can improve on operations, production and quality control. Through the years we have been prudent in our buying patterns and as a fashion company, we have invested more on product research and development.”
Despite the ongoing financial slowdown, Mr. Enriquez shared that Figlia and its sister brands have been performing better than last year. “We have experienced all changes the shoe industry tackled in the past 54 years. It is for the love of making shoes that we are still here. I am fortunate that I share this passion with my business partners.”
http://entreprenews.com.ph/main.php?id=081009.feature
Tuesday, February 10, 2009
Joey Enriquez feature on twBF
On its 13th and finale episode, twBF features Joey Enriquez of Figlia shoes on its Tagumpay (personalities with rags-to-riches and life-changing stories) segment. Premiered November 16, 8-9 a.m. on CS9 (formerly known as RPN 9), the program showcases inspiring personalities, uplifting community events, and Marikinas best practices.
Mayor Marides Fernando present her five co-hosts on twBF: Aumar Aguilar, Dense Modesto, Ingrid Nieto, Noelle Cassandra, and Halley Chippiazzi. Fernando, said that through twBF, she hopes to share with televiewers key life lessons and important values that have shaped the thinking and character of Marikina and its people, giving them the impetus to continually become better.
Wednesday, January 14, 2009
Join Figlia Shoes Groups on Facebook
You are invited to join
Figlia Shoes Groups on Facebook
http://www.facebook.com/home.php#/group.php?gid=62164236248
Subscribe to:
Posts (Atom)